Orvis Celebrates Gender Parity with their 50 50 On the Water with Orvis Banchory

When: Sun, Jun. 24, 2018 10:30am — 3:00pm

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About this event:
On Sunday 24th June Orvis Banchory are holding their first 50/50 event at Raemoir Trout Fishery, Banchory to encourage gender parity on the water. With support from the River Dee, River Dee Damsels (Ladies Fishing group) and Orvis Endorsed Guides, the cost is £25 per attendee and this includes a 4-hour C&R (catch and release ticket) all equipment (Rod, Reel, etc.) and casting assistance from the OEG’s. Refreshments and a light lunch (sandwiches, Prosecco and soft drinks) also included. All attendees should dress appropriately and bring glasses and a hat for safety). It is all about getting MORE ladies fly fishing as well as creating an event for experienced anglers to come together and share their experiences. Orvis initiative 50/50 on The Water aims to have an equal split of men and women fishing on the river banks by 2020. Fly fishing is a game of stalking, accuracy, and precision. Women are just as competent as men in the sport, yet it is still male-dominated in most parts of the world, and the industry/pastime is not growing. With declining numbers comes less eyes on the water and a natural decline in those who are truly interested in the health of UK waterways and conservation thereof. Orvis are committed to changing this and invite industry players and anglers alike to stand shoulder-to-shoulder to address this. Fly-fishing, dogs and lifestyle brand ORVIS has launched a comprehensive campaign to advance gender parity in fly-fishing. From women-specific gear development to tailored learning and adventure experiences to non-profit partnerships and women-centric storytelling, 50/50 On the Water aims to inspire and celebrate women in the sport we all love. The campaign embodies three main goals: 1) making it easy for women to participate in the sport, 2) celebrating the unique connection between women and conservation and 3) showcasing authentic experiences of real women fly-fishing. Payment required in advance, taken in store or over the phone to Orvis Banchory - 01330 824319. Places limited (12 – 15 Max). Under 16’s must be accompanied by an Adult.